Master your B2B writing career here! You’ll find an ongoing wealth of information on B2B skill-building… on a wide range of project types. You’ll also see plenty of tips on approaching clients with confidence, building your freelance B2B writing business, becoming a highly valued B2B consultant… and other real-world insights to stay inspired, motivated, and overflowing with ideas.
Take your profitable case study and repurpose it into a sales enablement kit that boosts your revenue with little extra effort.
Use the classic narrative arc and this four-step process to develop a story structure that makes your B2B writing impossible to ignore.
If you feel your messaging is tired or not quite hitting the mark, use this three-phase process to reframe your message.
You got a creative brief from a client that was… too brief. What to do? Reverse-engineer copy by stealing your client’s lines.
You can allow Hofstadter’s Law to slow you down. Or you can start before you’re ready and launch your B2B writing business now.
AI has taken over the job search process in unhelpful ways. But there are things you can do to protect yourself and find those clients.
Testimonials and case studies are powerful proof points. But what if you have none? These 4 tiny experiments help clients trust you.
Seven categories of apps form the backbone of your writing tech stack, transforming wasted time into a smooth, revenue-driving machine.
Take a look if you’re serious about accelerating your skills and income potential.
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