Spotlight: 5 Tips for Success as a B2B Marketing Strategist
Rebekah
December 2, 2024
Getting your first strategy gig is great. But to build long-term success as a B2B marketing strategist, follow these five tips.
Getting your first strategy gig is great. But to build long-term success as a B2B marketing strategist, follow these five tips.
Incorporating data into content can generate more leads and conversions. Here are 12 ways to use data in your content creation process.
Getting your first strategy gig is great. But to build long-term success as a B2B marketing strategist, follow these five tips.
Incorporating data into content can generate more leads and conversions. Here are 12 ways to use data in your content creation process.
Marketing your services takes time. Use one or more of these five LinkedIn prospecting techniques in less time and with great results.
Boost your freelance productivity with Dan Sullivan’s three-day time management system… achieving your best on every project.
High-converting landing pages can greatly increase your leads. Focusing on these seven elements helps you create a more effective page.
Account-based marketing strategies aren’t just for B2B companies. Use them to market your own freelance writing business.
Combining good UX practices with effective SEO helps search engines… and the users looking for answers… find your client’s B2B website.
B2B UX writing gives you an opportunity to delight your prospect or lose them to the competition. Here are 10 rules you need to know.
Write good copy readers want for SEO. But with Google E-E-A-T, that may not be enough. That’s where thought leadership comes in.
Guard your mindset to stay focused on possibilities. Negative thoughts can be sticky. Take action to avoid negative confirmation bias.
These three types of lead magnets are most likely to move my clients to the next phase of the customer journey. Here’s how and why.
Writing posts that get the most attention doesn’t mean you’ll get leads. Here are five ideas to create lead-generating LinkedIn posts.
For B2B companies, social proof isn’t always, or even often, about social media. Here are five ways to use social proof in B2B writing.
Once the page template is complete, it’s time to start writing the seven or eight web pages every copywriter’s website needs.
Follow these five steps to find your Unique Ability, so work feels less like a chore and more like a passion.
When you hone your email writing skills, you can earn income the “normal” way and give yourself six residual income opportunities.
LinkedIn carousels are more visually appealing and can communicate more than text posts. Here are six carousel ideas for B2B writers.
Marketing your services takes time. Use one or more of these five LinkedIn prospecting techniques in less time and with great results.
Boost your freelance productivity with Dan Sullivan’s three-day time management system… achieving your best on every project.
High-converting landing pages can greatly increase your leads. Focusing on these seven elements helps you create a more effective page.
Account-based marketing strategies aren’t just for B2B companies. Use them to market your own freelance writing business.
Combining good UX practices with effective SEO helps search engines… and the users looking for answers… find your client’s B2B website.
B2B UX writing gives you an opportunity to delight your prospect or lose them to the competition. Here are 10 rules you need to know.
Write good copy readers want for SEO. But with Google E-E-A-T, that may not be enough. That’s where thought leadership comes in.
Guard your mindset to stay focused on possibilities. Negative thoughts can be sticky. Take action to avoid negative confirmation bias.
These three types of lead magnets are most likely to move my clients to the next phase of the customer journey. Here’s how and why.
Writing posts that get the most attention doesn’t mean you’ll get leads. Here are five ideas to create lead-generating LinkedIn posts.
For B2B companies, social proof isn’t always, or even often, about social media. Here are five ways to use social proof in B2B writing.
Once the page template is complete, it’s time to start writing the seven or eight web pages every copywriter’s website needs.
Follow these five steps to find your Unique Ability, so work feels less like a chore and more like a passion.
When you hone your email writing skills, you can earn income the “normal” way and give yourself six residual income opportunities.
LinkedIn carousels are more visually appealing and can communicate more than text posts. Here are six carousel ideas for B2B writers.
Take a look if you’re serious about accelerating your skills and income potential.
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