JUST PUBLISHED: AWAI’s 2026 Copywriter’s ManifestoClick Here to Grab Your Free Copy!

Working with Clients Articles

Tale of two clients

Reality Blog: A Tale of Two Clients

So here’s my tale of two new clients and how their different perspectives impacted the discovery call, scope of their projects, and my fees.

5 Essential Video Metrics to Track

5 Essential Video Metrics to Track

Your work doesn’t end when you publish a video. You need to measure its performance too. Here are 5 essential video metrics to track.

Tale of two clients

Reality Blog: A Tale of Two Clients

So here’s my tale of two new clients and how their different perspectives impacted the discovery call, scope of their projects, and my fees.

5 Essential Video Metrics to Track

5 Essential Video Metrics to Track

Your work doesn’t end when you publish a video. You need to measure its performance too. Here are 5 essential video metrics to track.