One of the biggest challenges B2B marketers have is measuring their content curation ROI. Here are some metrics that can help.
How can you sell your services to clients who are obsessed with profits… but not copywriting? Be a profit accelerator!
After getting positive results with his first test with B2B power words, Mac Bull turned his focus to maximizing his marketing results.
Whether you’re a new or experienced copywriter, you may be making a big financial mistake when negotiating your fees. Here’s what to do to avoid it.
Although B2B lacks the hype of most direct-response copy, there are still opportunities to use B2B power words in your copy.
Discover the five critical elements in every spellbinding story and how you can help your B2B clients tell their story.
When you are writing content for a B2B audience, consider these factors so your content is effective and valuable.
Find out how one B2B company has used LinkedIn to provide thought leadership, develop a brand, and attract future customers.
I was worried that I’d never get hired to write. I was worried about what would happen if I did. It was a painful dilemma.
Making the transition from a B2C niche to B2B copywriting isn’t difficult, especially with these tips for leveraging your SEO knowledge.
One of the biggest challenges B2B marketers have is measuring their content curation ROI. Here are some metrics that can help.
How can you sell your services to clients who are obsessed with profits… but not copywriting? Be a profit accelerator!
After getting positive results with his first test with B2B power words, Mac Bull turned his focus to maximizing his marketing results.
Whether you’re a new or experienced copywriter, you may be making a big financial mistake when negotiating your fees. Here’s what to do to avoid it.
Although B2B lacks the hype of most direct-response copy, there are still opportunities to use B2B power words in your copy.
Discover the five critical elements in every spellbinding story and how you can help your B2B clients tell their story.
When you are writing content for a B2B audience, consider these factors so your content is effective and valuable.
Find out how one B2B company has used LinkedIn to provide thought leadership, develop a brand, and attract future customers.
I was worried that I’d never get hired to write. I was worried about what would happen if I did. It was a painful dilemma.
Making the transition from a B2C niche to B2B copywriting isn’t difficult, especially with these tips for leveraging your SEO knowledge.
