
Reality Blog: Tips and Tools for Editing Your Work
Effective copy is easy to read and understand. Editing your work is an important step in the process.

Effective copy is easy to read and understand. Editing your work is an important step in the process.

There are 10 types of stories every company needs to tell for their marketing to be successful. Are you helping your clients tell all 10?

Would the life of a technical writer fit you? Take a ride with Sheldon Gladstein and find out…

In this video interview, Casey Demchak gives an update on Key Message Copy Platforms including new pricing for the projects.

What is the most important copywriting skill? John Mullen finds the answer when imagining the Zombie Apocalypse.

Isn’t writing faster always best? After all, that’s when we earn the most money. Find out when it’s better to slow down the process.

Discover how important it is for your B2B copy to land in a prospect’s “A-pile” and what you can do to get it there.

John Mullen’s experience of buying a used car demonstrated to him how important credibility is for a buyer.

John Mullen drew on his copywriting skills when it came time to teach his teenage daughter how to drive.

Should you start with an article outline? Here are four situations when it’s smart to work from an outline.

Effective copy is easy to read and understand. Editing your work is an important step in the process.

There are 10 types of stories every company needs to tell for their marketing to be successful. Are you helping your clients tell all 10?

Would the life of a technical writer fit you? Take a ride with Sheldon Gladstein and find out…

In this video interview, Casey Demchak gives an update on Key Message Copy Platforms including new pricing for the projects.

What is the most important copywriting skill? John Mullen finds the answer when imagining the Zombie Apocalypse.

Isn’t writing faster always best? After all, that’s when we earn the most money. Find out when it’s better to slow down the process.

Discover how important it is for your B2B copy to land in a prospect’s “A-pile” and what you can do to get it there.

John Mullen’s experience of buying a used car demonstrated to him how important credibility is for a buyer.

John Mullen drew on his copywriting skills when it came time to teach his teenage daughter how to drive.

Should you start with an article outline? Here are four situations when it’s smart to work from an outline.