Even B2B copy has to be conversational. But tone is still critical for credibility. Avoid these 7 tone pitfalls in your B2B writing.
LLMs excel at spotting patterns, but not so much at creating meaning. Become a better thinker and B2B writer by training your AI.
Even B2B copy has to be conversational. But tone is still critical for credibility. Avoid these 7 tone pitfalls in your B2B writing.
LLMs excel at spotting patterns, but not so much at creating meaning. Become a better thinker and B2B writer by training your AI.
You submitted your best work… and your B2B client doesn’t like your copy. Now what? Use this four-step process to get back on track.
Business systems create predictability, which clients interpret as professionalism, earning you their trust. Here’s how to get started.
With clarity, a simple plan, and 90 days of focused action, you can build a professional portfolio that attracts higher-paying clients.
When your prospect objects to your offer, it’s a gift. Learning how to handle those objections makes you a stronger business owner.
When you shift your writing strategy from SEO to AEO, your content is more likely to be found through AI-driven search.
Reach your B2B writing prospects using effective cold email. To deliver a high-converting B2B sales email, use this 9-part structure.
Love writing for your clients, but not marketing to get them? Why not gamify your marketing with these 3 steps and be more consistent?
These 3 client types can be counted on to hire writers, even when everyone else is cutting. Here’s who you should be reaching out to.
Good writing skills are table stakes. But the answers to these 3 questions are more important to the success of your writing business.
Use these seven steps to add an extremely useful folder to your laptop… and create your most profitable writing business habit.
Are you wasting time and effort manually onboarding your B2B freelance clients? Use these four steps to streamline the process.
Increasing your B2B content impact isn’t about creating more content. It’s about using an 80/20 framework to focus on the right things.
Think by the time Q4 rolls around, it’s too late to build your writing business? Not at all. Use these 5 ways to sign new work in Q4.
These five evergreen LinkedIn post ideas help you show your expertise, communicate in your prospect’s language, and generate leads.
You know storytelling is what makes writing engaging. But do you know the key components you need to include to create that engagement?
You submitted your best work… and your B2B client doesn’t like your copy. Now what? Use this four-step process to get back on track.
Business systems create predictability, which clients interpret as professionalism, earning you their trust. Here’s how to get started.
With clarity, a simple plan, and 90 days of focused action, you can build a professional portfolio that attracts higher-paying clients.
When your prospect objects to your offer, it’s a gift. Learning how to handle those objections makes you a stronger business owner.
When you shift your writing strategy from SEO to AEO, your content is more likely to be found through AI-driven search.
Reach your B2B writing prospects using effective cold email. To deliver a high-converting B2B sales email, use this 9-part structure.
Love writing for your clients, but not marketing to get them? Why not gamify your marketing with these 3 steps and be more consistent?
These 3 client types can be counted on to hire writers, even when everyone else is cutting. Here’s who you should be reaching out to.
Good writing skills are table stakes. But the answers to these 3 questions are more important to the success of your writing business.
Use these seven steps to add an extremely useful folder to your laptop… and create your most profitable writing business habit.
Are you wasting time and effort manually onboarding your B2B freelance clients? Use these four steps to streamline the process.
Increasing your B2B content impact isn’t about creating more content. It’s about using an 80/20 framework to focus on the right things.
Think by the time Q4 rolls around, it’s too late to build your writing business? Not at all. Use these 5 ways to sign new work in Q4.
These five evergreen LinkedIn post ideas help you show your expertise, communicate in your prospect’s language, and generate leads.
You know storytelling is what makes writing engaging. But do you know the key components you need to include to create that engagement?
