You can have a global writing business without leaving your home. Steve Maurer shares his accidental journey to international writer.
This article starts a series that explores a “live here, work there” lifestyle many freelancers are embracing… even for B2B writing.
Only looking at U.S.-based clients? Prospecting beyond borders can be very fruitful. Use these 5 steps to land global writing clients.
You know story sells, even in B2B marketing. But… not all stories are the same. Use this guidance to decide what kind of story to tell.
You got a creative brief from a client that was… too brief. What to do? Reverse-engineer copy by stealing your client’s lines.
You know B2B copy must get through several gatekeepers, aka the buying team. But do you know who the team is and how to influence them?
