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All Articles by Nancy Ross Brewer

Working with Large Corporate Clients

Working with Large Corporate Clients

Nancy Ross Brewer joins us to give us a peek into the world of large corporate clients and what you need to know as a copywriter.

Executive Summary: Using Focus Groups

Executive Summary: Using Focus Groups

Tori Jones of creative firm Bon’s Eye Marketing explains how B2B marketers and copywriters can use focus groups to produce better copy.

Executive Summary: Content Marketing

Executive Summary: Content Marketing

Find out how Debra Hilton has used content marketing to build a successful freelance copywriting career in Australia and beyond.

Executive Summary: B2B Social Media

Executive Summary: B2B Social Media

B2B companies have embraced social media. Find out how they are using social media to promote their brand and their products.