B2B Writers International

All Articles by Mac Bull

Lumpy Mail for B2B?

Lumpy Mail for B2B?

Does lumpy mail have a place in B2B copywriting or is it too cheesy? Mac Bull explores the uses of lumpy mail for B2B marketing.

Getting Clients with Cotnent Marketing

Getting Clients With Content Marketing

Mac Bull shares his successful strategy for getting clients that combines the networking of LinkedIn with the power of content marketing.