Calls-to-Action Are a Vital Piece to Your B2B Sales Puzzle
Jennifer Ayling
June 29, 2023
Yes, it’s critical to write great sales copy. But if you don’t have clear and compelling calls-to-action, your copy isn’t working.
Yes, it’s critical to write great sales copy. But if you don’t have clear and compelling calls-to-action, your copy isn’t working.
Getting effective client testimonials can really boost your trust factor with prospects. Here’s how to collect those testimonials.
Every good story has a villain. So to capture the attention of your client’s audience, follow these tips to identify their villain.
You have just seconds to get someone’s attention before they move on. To be successful, try capturing attention with The Grunt Test.
Use these 12 tips to help you master the art of wireframing and add value to the web copy you submit to your writing clients.
Don’t know how to create a wireframe? Here are four ways to design wireframes to enhance the value you provide to your B2B web clients.
Writers don’t often use wireframes to turn in their web copy — but when they do, wireframes add value for copywriters and their clients.
When you apply starter steps and scaled-back habits to your B2B copywriting business, you’ll find small things can create big results.
Working with your ideal client gives you an easy, positive relationship. And it’s important for you to be an ideal client too.
We’re taught to never give up, but authors Jason Fried and David Heinemeier Hansson say it’s okay… if the answers to these questions are right.
Take a look if you’re serious about accelerating your skills and income potential.
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