B2B Writers International

All Articles by Jen Phillips April

3-Pronged Approach to Finding Clients on LinkedIn

A 3-Pronged Approach to Finding B2B Writing Clients on LinkedIn

Even if you’re already using LinkedIn to connect with B2B writing clients, you’re probably still under-using this valuable tool. Read on to increase LinkedIn’s value with a three-pronged strategy for getting clients on LinkedIn.

Make the Business Case for a B2B Content Marketing Strategy

Make the Business Case for a B2B Content Marketing Strategy

Just creating a bunch of content doesn’t mean you have a content marketing strategy… focused on buyers and leveraging the buyer’s experience to move them along to purchase. Instead, use these five elements for a successful content marketing strategy.