Feedback and editing can help your B2B copy be stronger. Here’s how to get helpful writing feedback — and avoid the unhelpful kind.
MoFu and BoFu content help the B2B buyer assess potential solutions. Use these to make that choice for your client’s product or service.
ToFu content is a critical step in the buyer’s journey. And B2B writers need to understand the purpose to provide effective content for this buyer’s stage.
For B2B writers, an understanding of the customer journey (and the content needed at each stage of the journey) is critical to providing value to your clients.
Prequalify your prospects with these seven questions and make sure they’re ready to work with you before spending time on them.
If you find yourself not being as consistent in your marketing efforts as you should be, here’s a suggestion: gamify your marketing.
Use these eight tips to improve your freelancer positioning and charge higher rates.
Even if a prospect seems legitimate, you won’t know until you ask these four questions every freelancer should use to qualify a prospect.
Worried about starting your business in uncertain economic conditions? Read six reasons freelance writers can thrive even in a recession.
As you are busy doing a lot of “stuff” to build your freelance business, put that stuff into an Eisenhower Matrix to reach your goals.
Take a look if you’re serious about accelerating your skills and income potential.
Go All-in for Success!
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