I overcame a challenge in my B2B prospecting — and I want to show you how today, so you can do the same.

Imagine that at first, you’ve read through your B2B training program… Learned the skills from the pros… Practiced well. Till you now feel “you’ve got it down cold.”

You’re excited about living the writer’s life — you CAN’T WAIT to reap the benefits…

You go out to look for clients… And lo and behold…

No prospective client is responding.

You’re still optimistic, but it’s hard to wait for a response.

I understand.

The frustration I felt at the wait led me to develop a strategy to help me stay active and rejuvenated in my prospecting. So powerful, it keeps me going irrespective of the prospective client saying “yes.”

I still use this strategy today.

And I wake up every day with new energy and drive to prospect again. And again. And again.

Because even when your calendar is full, you should always have a prospecting process. A full pipeline increases the resilience of your business and the success of your writer’s life.

Waiting for a prospect to say “yes” is frustrating. But this strategy will help you look at this process as a routine part of your business, and even enjoy the process.

 

Taking Your Happiness into Your Own Hands

What is this magic strategy?

Not letting others determine your happiness and feelings of success… You decide that yourself, by implementing the guidance below.

When you set your own daily prospecting goals — and meet them — you’ve experienced success.

Get EXCITED and celebrate yourself, proud of your success at meeting your daily business goals.

Stop waiting for a prospective client to say “yes” before you can view yourself as a success and be happy about yourself instead.

This way, you can be happy when you want to be — instead of when a prospective client, who may not even know you — decides that you can be.

 

Putting Yourself in a Position of Power in Your Prospecting

When you set your own prospecting goals and meet them daily…

You’ll be powered to operate with “renewed” energy, every day of your prospecting journey.

It is empowering for you to live in the reality that YOUR happiness and drive — instead of your prospect telling you “yes” — gives you fuel to keep going…

 

Building Yourself to be Accountable and Dedicated

When you set your own daily prospecting goals and meet them — independent of your prospect’s action or inaction — you mentally develop yourself to stand and operate on your own.

Operating independently will enable you to run your copywriting business accountably and dedicatedly when you start dealing with clients.

It’s like a work-out exercise that pays-off in your future success.

A mental work-out that helps you develop yourself to identify what is right for yourself and business… And to do it consistently — independent of the action you desire from the other party.

In your future as a successful copywriter, there are likely going to be days of plenty and scarcity.

The strength you’ve developed from this work-out can keep you going during any times of scarcity.

 

Building Yourself Up into the Capacity of a Boss

One of the most amazing benefits the writer’s life gives you is freedom from the 9-to-5 shackles.

No bosses breathing down your neck.

So now… You are a complete business on your own. You have to learn how to be a boss to yourself.

Setting your own prospecting goals and meeting them daily… is training yourself to perform the tasks of an employee, without a boss, and training you to instruct yourself, and carryout your own instructions.

 

Win Every Day by Meeting Your Own Goals

Landing a client — which usually happens after prospecting — is a milestone we recognize as “success” on our map.

But it’s important to remember that there’s success just in staying on the journey. Enjoy the process. Every day that you set your own prospect goals and meet them is a win. Consistent effort will net you positive results.

 

Conclusion

Set your own daily prospecting goals and meet them.

This will power you from within, and help you overcome any moments of frustration in your prospecting journey.

When your joy, happiness, and hope generate from within you — powered by YOUR successful and consistent efforts — and are not dependent on your prospect’s reply… you’re one step ahead of the game.

Even when you become very successful, this strategy will still remain relevant, powerful, and useful.