Comments on: Copywriting Makeovers: Tips and Tricks

By: Errol Chambers

Errol Chambers — Mon, 28 May 2018 20:58:16 +0000

In reply to Charlotte S Hicks. Thanks Charlotte. I have no excuse now!

By: Charlotte S Hicks

Charlotte S Hicks — Mon, 28 May 2018 11:22:34 +0000

In reply to Errol Chambers.

Errol,

That sounds like a great plan!

Charlotte

By: Errol Chambers

Errol Chambers — Sun, 27 May 2018 20:44:54 +0000

This is great, Steve. I’ve been sitting on the fence waiting to get started for so long that the splinters have now evolved into living organs. I think this is the way I will finally kickstart my copywriting business. The really neat thing is that you don’t have to specialize in any particular niche to provide this type of makeover service.

Here’s how I’ve summarized your key points:

Review existing copy and make assessments on:

• Overall structure
• Clarity
• Headlines

Rewrite the copy to:

• Highlight more benefits, where applicable, and explain them more in more detail
• Strengthen the headlines, where applicable
• Make the copy more effective, clearer and more succinct

Does that seem a reasonable summary for this type of activity?

By: Shadrach Anekwe

Shadrach Anekwe — Thu, 24 May 2018 22:05:00 +0000

Thanks Steve for this Eye-opener. I am certain that my dearth of getting clients will be a thing of the past if I implement what I have learned so far. I can now enter the copywring business better equipped, and with more confidence. I thank God that I signed to join B2B Team