I found my sweet spot with the medium-sized B2B companies. They’re big enough to need help from freelancers, have probably worked with a few already so know how to deal with them, and have the budget/capital to pay me.

The other thing is to turn down the companies that aren’t the right size for me. I’ve had many inquiries from smaller companies looking for help, however, I know they require a lot more hand-holding and help to get through their projects. Time and effort I’m not willing to spend right now. So I politely turn them down right at the start so no one wastes time.